Agriculture
E-Chimusika
E-Chimusika (E short for Electronic and Chimusika means Market in the local shona language in Zimbabwe)
E-Chimusika is an electronic marketing platform that enables the marketing of agricultural products and farmers produce of a diverse range to a wider market.
The Mobile App’s first version was launched in November 2021 is being rolled out in Zimbabwe from the Epicentre-Midlands to other regions.
![echimusika](https://www.acrafrica.com/wp-content/uploads/2021/12/echimusika-300x300.png)
The platform allows for products produced by different suppliers and farmers to be bided for and purchased by potential buyers on the virtual marketspace which is the E-Chimusika platform. The platform attempts to solve the following underlying problems faced by small-scale and medium scale farmers in Africa:
Inability to market their products to a wider market due to various obstacles
Inability to transport their products to a wider market due to transportation constraints and costs.
Inability to sell their products to a wider market and receive payments;
Inability to purchase farm Inputs (Seeds, Fertilizers, Agronomy Services) at affordable prices and access them conveniently.
E-Chimusika will attempt to solve the challenges faced by farmers through providing, a medium of exchange and offer transportation services were collaborators can register and transact using the platforms service through a mobile app, social media platforms and direct call or sms.
Alba Consolidated Resources Holdings has an ambition to promote agriculture in Zimbabwe and Southern Africa through it’s wholly owned subsidiary E-Chimsika Inc Pvt Ltd which essentially wholly owns
E-Chimusika Mobile App which is currently available on Google Play store and the EChimusika.com Electronic platform .